Atlanta Urinals, Fountain Run Dry as UPS, Coke Fight Drought

By Mary Jane Credeur and Laurence Viele Davidson



Oct. 31 (Bloomberg) -- Urinals without water. Fountains without water. A waterfall without water.

Dry is the goal as United Parcel Service Inc., Coca-Cola Co. and other companies in the Atlanta area rally to cut water use in response to the region's most extreme drought since at least the 1920s. Metropolitan Atlanta, which has added more new residents than any other U.S. city since 2000, may face limits on growth if the shortage persists, business officials said.

``We are very galvanized around this issue,'' said John Somerhalder II, chief executive officer of AGL Resources Inc., which provides natural gas in Atlanta, and vice chairman of the Metro Atlanta Chamber of Commerce's environmental committee. ``It is the No. 1 topic that businesses are concerned about.''